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Marketing Strategy

Education

Relevant Skills

Google AdWords Google Analytics

Published Date

Posted March 10, 2025
Education

Google Ads Optimization

Project
Remote
KR Scholars
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We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.
We are seeking a skilled volunteer who is skilled and able to help us compelling Google Ad campaign to assist with fundraising campaign and brand awareness. With their passion for our cause and a deep understanding of digital marketing, we hope they will aim to create campaign(s) that not only raises awareness but also encourages generous contributions to our important work.
To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.

KR Scholars

Location

Richmond, VA

Website

http://www.krscholars.com

Member Since

Sep 2023

Completed Taproot Plus Partnerships

10

Organization Mission

Empower student success beyond graduation by providing current and future HBCU scholars with scholarships, financial literacy, and workforce readiness programs.

Program Focus Areas

Secondary Education
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